Analysis of 65-inch Premium TV Price Trend in 2021

This is an analysis for the 65-inch TV prices for Samsung Electronics' QNED TV, LG Electronics' OLED TV, and Sony's OLED TV in 2021.
Samsung Electronics started with the 4K high-end models QN90A and the 8K models QN800A and QN900A.
The entry-level models QN80A and QN85A were released sequentially.
The 4K models QN90A, QN85A, and QN80A were priced at $2,600, $2,200, and $1,700 respectively. The 8K models QN900A and QN800A were priced at $5,000 and $3,500.

Chinese OLED smartphones released in 2021, 62% increase compared to 2020

Of the total 226 OLED smartphones released in 2021, China released 175.
This is an overwhelming 77.4% share in the market. Korea released 20, which is half of the 39 in 2020.
The United States released 16 and other countries released 15.

Samsung Display's QD-OLED applied to Sony's TV and DELL's monitor

QD-OLED panels, which are being mass-produced from the second half of 2021 at Samsung Display, will be applied to new products for Sony and DELL. First, Sony announced ‘A95K’, the first TV with QD-OLED in its 2022 TV lineup. A95K is available in 55-inch and 65-inch models, featuring 4K resolution and a refresh rate of 120 Hz.

LG Display’s automotive OLED panel recognized for ‘best picture quality’ for passengers

Obtained international certification for ‘High Visibility Vehicle OLED’ from German TUV, a global certification body. Provides a wide viewing angle while consistently maintaining high image quality in a wide range of driving environments and low temperatures of -40 degrees Celsius.

[2021 Visionox Technology Innovation Conference] Chief Executive Officer Zhu Xiujian, “We will provide the ultimate experience through form innovation, basic performance enhancement, and function integration”

At the Visionox Technology Innovation Conference in 2021, Zhu Xiujian, Chief Executive Officer of Visionox Technology Product Engineering Center, gave a presentation on OLED industry trends and Visionox's advanced technology exploration. In the OLED industry trend, Chief Executive Officer Zhu emphasized, “Flexible OLED is expected to occupy more than 30% of the panels for mobile devices after 2023, and cost reduction is the only way to expand the market.”

[UBI Research China Trend Report] BOE dominates OLED shipments for smartphones in October

According to the 'China Trend Report for the 1st week of December' published by UBI Research recently, Among Chinese companies, BOE maintained the No. 1 position with an overwhelming share in OLED panel shipments for smartphones in October.

As autonomous driving technology advances, the adoption rate of OLED will increase

At UBI Research’s ‘OLED Settlement Seminar in the second half of 2021’ held on the 19th, Park Seon-hong, head of the Korea Automobile Research Institute, gave a presentation on ‘the status and outlook of future automotive display development’. Responsible Park said, “If the autonomous driving technology is advanced, the number or time of driving will decrease, and the change of the interior space is essential because the driver pays attention to the interior environment of the vehicle. Through the change of the vehicle display, the change of the steering wheel to secure space, and the change of the seat, the efficiency of the space that can utilize the interior space can be increased.”

Smartphone and foldable OLED shipments expected to exceed 700 million units in 2025

At UBI Research's '2021 OLED settlement seminar for the second half of the year' held on the 19th, UBI Research CEO Choong-Hoon Lee gave a presentation on the settlement of small/mid-large OLED industry and future market prospects. CEO Yi said, “The total sales of OLED for mobile devices in the third quarter was $10.3 billion, up 23.6% from the second quarter and 64.1% from the same period last year. OLED for phones grew to a meaningful number for the first time to $540 million in the third quarter.”

LG Display Wins Presidential Award for its Automotive P-OLED at the Korea Technology Awards

SEOUL, Korea (Nov. 17, 2021) – LG Display, the world’s leading innovator of display technologies, announced today that its Automotive P-OLED display won the Presidential Award, the highest honor for the most revolutionary technology of the year, at the 2021 Korea Technology Awards in Seoul, Korea.

Merck's Blue Ink Material Lifetime Announced 65% Improvement Year-over-Year.

At ‘Display Insight 2021’ held online on November 4th, ‘Joachim Kaiser’, global application manager of Merck, presented ‘Our OLED solutions – livilux®’. When presenting the ink portion of livilux's OLED materials, Kaiser noted that "Inkjet printing is the only technology that combines RGB parallel pixel layout with scalability for large display sizes".

BOE will start mass production of iPhone 13 panels from October.

BOE will supply OLED panels for Apple's iPhone 13 in the US. Samsung Display and LG Display were supplying two 5.4-inch and 6.1-inch 60Hz panels with LTPS(Low-Temperature Polycrystalline Silicon) TFT for the existing iPhone 13 panels.

[GLOBAL TECH KOREA 2021] Samsung Display ‘Display Innovation: Form Factor, Energy Saving, Color’

At ‘GLOBAL TECH KOREA 2021’ held in September 2021, Changhee Lee, Head of Samsung Display’s Next Generation Research Department (Vice President) delivered a keynote speech on the topic of ‘Display Innovation: Form Factor, Energy Conservation, and Color’.

[GLOBAL TECH KOREA 2021] Solus Advanced Materials ‘Expansion of new businesses other than light emitting materials such as high refractive filler and TFE’

At ‘GLOBAL TECH KOREA 2021’ held in September 2021, Taehyung Kim, Head of Electronic Materials Business Division, Solus Advanced Materials made a presentation under the theme of ‘Solus’ Giant Step To Lead OLED Materials Technology’.

Small OLED performance in the second quarter of 2021

According to the market track on small OLED market performance of less than 10 inches published by UBI Research, Revenue and shipments in the second quarter were about $9.5 billion and 161.7 million units, respectively.

Medium & Large OLED performance in the second quarter of 2021

According to the market track on small OLED market performance of less than 10 inches published by UBI Research, Revenue and shipments in the second quarter were about $9.5 billion and 161.7 million units, respectively.

Samsung Display begins mass production of QD-OLED in the fourth quarter of 2021

Samsung Display begins mass production of QD-OLED in the fourth quarter of 2021, a new growth opportunity in the large OLED market Samsung Display is planning to start mass production of QD-OLED in earnest from the fourth quarter of 2021. The mass production scale is 8.5G 30K/month, and it is expected to be mass-produced mainly for 65-inch 4K resolution panels.

QNED (quantum dot nano-rod LED) structure and core technology

According to the '2021 OLED Components and Materials Report' recently published by UBI Research, the 'Galaxy Z Fold3', which is expected to be released by Samsung Electronics in August, has UPC (under panel camera) and pol-less (or color filter on) encapsulation, COE) and S Pen technology are expected to be newly applied.

Samsung Electronics widens the technology gap by applying new technology to ‘Galaxy Z Fold3’.

According to the '2021 OLED Components and Materials Report' recently published by UBI Research, the 'Galaxy Z Fold3', which is expected to be released by Samsung Electronics in August, has UPC (under panel camera) and pol-less (or color filter on) encapsulation, COE) and S Pen technology are expected to be newly applied.

97.5% of 6-inch OLED smartphones released in the first half of 2021,

Of the 122 OLED smartphones released in the first half of 2021, 119 6-inch smartphones were released, occupying an overwhelming share of 97.5%. Compared to the 6-inch smartphones released in 2018, which accounted for 78% of the total, it has become the mainstream of the smartphone market in just three years.