OLED market for Tablet PCs to grow 6-7 times by 2024 due to Apple’s entry

According to the ‘2024 Mid-Large OLED Display Annual Report’ recently published by UBI Research, shipments of OLED panels for tablet PCs are expected to grow from 12 million units in 2024 to 28.4 million units in 2028, with an average annual growth rate of 24.1%.

OLED panel shipments for tablet PCs were 1.3 million units in 2022 and 1.8 million units in 2023, forming a small market. However, with the decision to install OLED in the Apple’s iPad scheduled to be released in 2024, Samsung Display and LG Display are producing OLED panels for iPad-oriented table PCs.

Samsung Display produces panels for the 11-inch model and LG Display produces panels for the 12.9-inch model. Due to Apple’s entry, the OLED market for tablet PCs is expected to grow 6 to 7 times in 2024 compared to 2023.

In addition, panel companies are actively investing to apply OLED not only to tablet PCs but also to various IT products. Following Samsung Display’s recent investment in the 8.6G IT line, BOE also invested in the 8.6G IT line, and LG Display is also conducting a paid-in capital increase to secure funds for IT line investment and is planning to sell the Guangzhou LCD line. The OLED market for IT is expected to expand further due to the aggressive investment of panel companies.

2024 Mid-Large OLED Display Annual Report Sample Download