LG UHD OLED TV Price Falls Once More
The price of OLED TV by LG Electronics is falling fast. The 55inch flat UHD OLED TV (55EF9500), released last month, fell to $3,999 in 3 weeks, a 27% decrease from the initial $5,499.
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The price of OLED TV by LG Electronics is falling fast. The 55inch flat UHD OLED TV (55EF9500), released last month, fell to $3,999 in 3 weeks, a 27% decrease from the initial $5,499.
At IAA 2015 (September 17 – 27), Audi and Porsche presented OLED lighting and display equipped vehicles. As OLED using lighting and display are actively applied to smart cars, attention on the automotive OLED is also increasing.
According to UBI Research’s Weekly OLED Analysis Report, Q2 AMOLED panels recorded the largest shipment and sales so far.
On September 9, Tera Semicon Corporation announced the agreement with Taiwan’s Hon Hai Precision to supply AMOLED manufacturing equipment worth approximately US$ 79,000 million. Tera Semicon mainly supplies OLED crystallization equipment for poly-Si and curing equipment
On September 15, LG Display invited top global display material and component collaboration companies to Paju factory and opened 2015 LG Display Tech Forum. The invited companies included Merck, Asahi Glass, and Sumitomo.
On 9 September, AIXTRON, a deposition equipment production company, revealed that they supplied encapsulation equipment OPTACAP to a major Asian display maker.
Only 2 models of smartphone with the general class AMOLED panel were released in the first 2 quarters of 2015. However, as 5 more models were revealed until August in the third quarter, it is expected that demand for general class AMOLED panel will gradually increase.
IFA 2015 that opened on September 4, closed its curtains on 9. This year’s IFA was similar to IFA 2014 in terms of diverse OLED TV exhibition, but when analyzed in detail there were several differences.
At present there is an intense competition within display industry between countries such as China with aggressive investment, and Japan that is looking for a comeback. For Korea to possess that competitive edge in display industry, a seminar is being prepared.
According to UBI Research, the 2015 H1 OLED material market recorded approximately US$ 564 million; this is a 14% increase compared to 2014 H2, but a 24% decrease against 2014 H1.
Samsung Electronics, the current global leader of smartphone market share, challenged Apple to dominate smartwatch market with Galaxy Gear 2 armed with latest functions.
The exterior of Gear 2 changed to round type. Previous Gear copied rectangular fashion watch, but Gear 2 returned to the classic design.
In IFA 2015 (September 4-9), Skyworth exhibited 65inch 4K OLED TV in 3 curved and flat sets each in order to emphasize OLED TV’s advantages.
The thinness of OLED panels, achieved as OLED does not require backlight, is known as one of the big advantages of OLED. However, at IFA 2015, Sony proved that LCD can also be as thin as OLED.
Panasonic is focusing more on OLED TV industry, revealing a CZ950 model with 4K resolution in IFA 2015 (September 4-9).
During the media day event for IFA 2015 (September 4 – 9), LG Electronics introduced diverse products centering around OLED TV such as LCD TV, G4, and G Watch Urbane.
At IPEC 2015 (International Printed Electronic Conference), held on September 1, Professor Sang-Ho Kim of Kongju National University announced that silver nanowire technology is in initial stages of commercialization and will become display market’s key material.
According to UBI Research’s OLED Manufacturing Equipment Annual Report (published on August 31), the complementary investment market in Korea is expected to record approx. US$ 8,640 million between 2016 and 2020.
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