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[MWC 2017] Samsung Elec. lead AR/VR market with the variety of contents

Samsung Elec. is expected to lead forward the market expansion of AR/VR, showing various AR/VR contents under developing at MWC 2017 which is being held in Barcelona, Spain from 27, Feb.

Samsung Elec. prepared the C lab exhibition hall at 4YFN in Fira Barcelona, and showed 4 types of contents for visitors such as: Relúmĭno which is a visual aids solution for Gear VR to help watching TV and reading books for persons who have low vision and blind, Monitor-less which is a VR/AR (Augmented Reality) solution that can be remotely operated for high-quality contents of PCs and smartphones, VuildUs which is a VR home interior service that experiences interior decorations in virtual reality, traVRer which is for the video travel service that helps experiencing of virtual trips by using 360-degree video watching.

Samsung Elec. is just developing for VR use now, but they revealed that Relúmĭno is being reviewed for applying to AR as a VR content effecting to the vision correction by VR algorithm that developed symptoms itself regarding to the disorder of refraction, cataracts and so on.

The principle for monitor-less is that reflects the screen of smartphones through micro OLED of the HD resolution located around the frame of glasses to its optical lens, and it is operated without a monitor of a smartphone and a PC as AR during ordinary. In addition, its merit is easy to use the VR contents by opaquely tailoring the glasses through an adaption of electro-discoloring glasses when users want.

VuildUs helps to make users arrange various furniture or do interior decorations into a virtual space through 360-degree video, and they are jointly developing contents regarding to be capable of purchasing desired items immediately in that system with architects and furniture manufacturers for commercialization.

traVRer is a content that can be freely exploring desired paths, time, positions and so on by building database based on 360-degree video which is taken from various angles, and traveling wherever you want to go into a virtual space.

These VR and AR contents revealed by Samsung Elec., are not commercialized yet, but they are catching public interests in aspects of various developments for providing convenient to users by VR and AR devices, and industries pay attention as expecting that Samsung Elec. will lead the market for contents not only for the devices of AR and VR.

<Samsung Elec.’ C lab exhibition space, MWC 2017>

<Samsung Elec.’ VR/AR contents, Source : Samsung Elec. blog>

Samsung Electronics seeks to catch the victory at MWC 2017 by VR

Samsung Electronics will show the C lab (Creative Lab) project relating with VR (Virtual Reality) from February 27 to March 1 at MWC (Mobile World Congress) 2017 held in Barcelona, Spain.

The C lab project to be presenting by Samsung Electronics at MWC 2017 is followings: some of those are reading of low vision and blind persons, Relúmĭno which is a visual aids solution for Gear VR to help watching TV, Monitorless which is a VR/AR (Augmented Reality) solution that can be remotely operated for high-quality contents of PCs and smartphones, VuildUs which is a VR home interior service that experiences interior decorations in virtual reality, traVRer which is for the video travel service that helps experiencing of virtual trips by using 360-degree video watching.

The director of Samsung Electronics’ Creative Development Center, Jae-il, Lee s
aid, “We plan to verify the possibility of expanding VR and AR’s technology by meeting with the external users and try to continue various challenges, though, the presenting C lab project at this time is a trial product level.

The C lab is selecting the project such as from the element technology like sensors to beauty, kids and VR etc. in various industrial field, as the in-company venture training program introduced by Samsung Electronics in 2012 to discover creative ideas among employees and spread the creative culture of the company.

<Products to be exhibited at MWC 2017 by Samsung Electronics, Source: Samsung Display blog>

The diverse products to be showed at MWC 2017 by Samsung Electronics can be found in detail on the blog of Samsung’s(https://news.samsung.com).