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1

In Premium TV market, OLED portion is growing.

Following Bang & Olufsen and SONY, Philips’ OLED TV was launched in Korea on June 11, 2018.

Philips’ OLED TV, applied with LG Display’s OLED panel, is available in two models; 55 – inch and 65 – inch. It features a quad – core CPU, HDR 10, Dolby Vision and DTS surround.

5

LG’s OLED TV is expected to surpass 15% among total TV sales this year

During the conference call that reported operating profits, LG Electronics announced on January 25 that OLED TVs accounted for below 5% of its total TV sales volume in 2015, but more than doubled in 2016 and achieved 10%. In addition, the share of LG’s OLED TV in the premium market over 2,000 dollars has rapidly […]

12

LG Electronics to Actively Induce OLED TV Demands in 2016

LG Electronics CFO, Do Hyun Jung announced that they expect this year’s OLED TV’s demand to be approximately 4 times higher than last year’s.   With this statement during the LG Electronics earnings announcement (January 26), Jung demonstrated determination in popularization of OLED TV. Regarding the forecast of Q1, he estimated that despite the slow […]

13

LG OLED TV Records Highest Monthly Sales Volume

LG Electronics’ strategy of OLED promotion and OLED TV price reduction appears to be working successfully.

On November 3, LG Electronics reported that the October sales exceeded 4,500 units, twice the volume of early 2015.