The adoption of Tandem OLED in the iPad Pro and MatePad Pro is boosting the IT OLED market, increasing shipments, and intensifying competition among panel manufacturers.

With the release of APPLE's iPad Pro and HUAWEI's MatePad Pro featuring Tandem OLED, the adoption of OLED in IT products is gaining momentum. OLED, known for its low power consumption and ability to accommodate larger batteries, is also well-suited for power-hungry on-device AI laptops, suggesting that more IT products will incorporate OLED in the future.

Korean OLED Panel Makers' Emitting Material Purchases Reach 51.2% in H1, with a Modest Recovery Expected in H2

According to UBI Research's recently published "3Q24 OLED Emitting Materials Market Track," the purchase of emitting materials by Korean OLED panel manufacturers in the first half of 2024 totaled $495 million, representing 51.2% of the market share—a 7.8% decrease compared to the same period last year. This is a notable shift. Meanwhile, Chinese companies held 48.8% of the market share, up 7.8% year-on-year, with purchases amounting to $471 million.

Due to the OLED iPad Pro for Tablet PC, shipments are rapidly increasing, and shipments are expected to increase by more than 6 times in 2024 compared to the previous year.

According to the "3Q24 Medium-Large OLED Display Market Track" published by UBI Research, more than 12 million OLEDs for tablet PCs are expected to be shipped in 2024 thanks to Apple's entry into the OLED market for tablet PCs.

Foldable OLED shipments in 2Q reached 9.9 million units, doubling from 1Q and setting a new record.

According to the "3Q24 Small OLED Display Market Track" published by UBI Research, OLED shipments for foldable phones in the second quarter of 2024 are expected to reach 9.94 million units, more than doubling compared to the first quarter.

OLED emitting material demand expected to grow to 177 tons by 2028

According to the ‘2024 OLED Emitting Materials Report’ recently published by UBI Research, the total demand for emitting materials in 2024 is expected to be 131 tons, and the demand for emitting materials is expected to be 177 tons by 2028 with an average annual growth rate of 7.9%.

OLED market for Tablet PCs to grow 6-7 times by 2024 due to Apple’s entry

According to the ‘2024 Mid-Large OLED Display Annual Report’ recently published by UBI Research, shipments of OLED panels for tablet PCs are expected to grow from 12 million units in 2024 to 28.4 million units in 2028, with an average annual growth rate of 24.1%.

Samsung Display continues to dominate the OLED market for foldable phones

According to the ‘2024 Small OLED Display Annual Report’ recently published by UBI Research, OLED shipments for foldable phones are expected to increase from 27.4 million units in 2024 to 52.7 million units in 2028.

International Business Conference: 2024 OLED Korea & 2024 eXtended Reality Korea will be held in parallel!

UBI Research, a display specialist research company, will hold the international business conferences OLED Korea and eXtended Reality Korea in parallel at The-K Hotel in Yangjae, Seoul from March 27 to 29, 2024. This event is expected to be an opportunity for people from companies, academia, and research institutes related to the display industry around the world to attend, exchange the best information, and form a global network.

Aren’t you curious about the future of OLED and micro displays? OLED Korea and eXtended Reality Korea will provide the answer!

Korea maintains a leading position in the IT product and display markets. OLED Korea is an International Business Conference created to serve as a bridge between the global OLED industry so that OLED can replace LCD. This conference, with the participation of approximately 150 to 200 industry experts, has established itself as a key location to gauge the direction of the global OLED industry along with Korea's OLED.

Foldable and slidable OLEDs are replacing LCDs in IT

Foldable OLED technology, which started in the smartphone market, is also sprouting up in the notebook market. Foldable OLED technology has the advantage that the entire front of a smartphone or notebook can be configured as a screen, and since the screen can be folded, it is a product that enhances portability. Therefore, it will become an essential product in the increasingly sophisticated information age.

In 2028, the OLED emitting material market is expected to reach $2.43 billion with an average annual growth rate of 5.8%

According to the ‘4Q23_Quarterly OLED Emitting Material Market Tracker’ recently published by UBI Research, the market for emitting materials used in OLED is forecasted to grow from $1.84 billion in 2023 to $2.43 billion in 2028, with an average annual growth rate of 5.8%.

OLED shipments for IT are expected to reach 31 million units in 2027, with an average annual growth rate of 41%

According to the ‘IT OLED Technology and Industry Trend Analysis Report’ recently published by UBI Research, OLED shipments for tablet PCs, notebooks, and monitors are expected to reach 31 million units in 2027 with an average annual growth rate of 41%.

OLED shipments for smartphones, China will reverse in 2025

According to the 3rd quarter OLED Market Track published by UBI Research, China's OLED shipments for smartphones (including foldable phones) are expected to surpass Korea in 2025.

[IMID 2023 Keynote] LG Display’s automotive tandem OLED, applied to Hyundai Genesis

At the ‘IMID 2023’ held in BEXCO, Busan on the 23rd, Kim Byeong-gu, head of LG Display’s Auto Business Group, gave a keynote speech on the theme of ‘Discovering the Best Automotive Display Solution for Tomorrow’.

[IMID 2023] OLED exhibited by Samsung Display and LG Display

At ‘IMID 2023’ held in BEXCO, Busan on August 22, Samsung Display and LG Display exhibited a number of OLED products.

XR Industry Megatrends

Extended reality (XR) devices, which overlay an extended reality on top of the real world, are emerging as disruptive devices that will drive a second wave of digital convergence, renewing the digital convergence brought about by smartphones. MR (mixed reality) devices will converge TVs, monitors, and laptops, while AR (augmented reality) devices will integrate smartphones, smartwatches, and tablet PCs.

Megatrend Analysis of the XR industry : Detailed analysis of XR devices and software industry

In order to shed light on the footsteps of the XR device industry, which is gradually increasing in scale with the goal of replacing wearable devices and IT devices, and to forecast the future market, XR device models and specifications released from 2018 to the first half of 2023 were analyzed. During this period, there were 327 models of XR devices and 127 companies that were investigated.
LG디스플레이 부스

LG Display “A significant portion of the panel inventory adjustment that has been ongoing since last year is expected to turn profitable in the 4th quarter”

In a conference call on LG Display’s Q2 2023 earnings announcement held on the 26th, LG Display CFO Seong-Hyeon Kim announced, “As a significant portion of panel inventory adjustments have been made, a turnaround is expected in the fourth quarter of this year.”

OLED panel makers’ 8.6G IT line investment trends, LG Display and BOE’s investment delays

Samsung Display and LG Display are investing in the 8.6th generation IT line with high added value to compensate for the decrease in sales due to the Chinese panel makers' flexible OLED low-cost offensive and LCD withdrawal.

Choong Hoon YI, CEO of UBI Research “Samsung Display will strengthen profitability by producing OLED for high value-added IT”

At the ‘2023 OLED & Micro Display Analyst Seminar’ held at the Federation of Korean Industries in Yeouido on the 5th, Choong Hoon YI, CEO of UBI Research, gave a presentation on ‘IT OLED industry trends and market prospects’.

Foldable OLED shipments will expand to 61 million units in 2027, and the UTG market will also grow more than three times

According to the '2023 OLED Components and Materials Report' recently published by UBI Research, a company specializing in OLED market research, In 2023, foldable OLED shipments are expected to record 22 million units, and expand to 61 million units in 2027 at an average annual growth rate of 29%.