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5

LG Electronics Exhibition Trend At KES 2022

At ‘KES 2022 (Korea Electronics Show)’ held from October 4th to the 7th, LG Electronics displayed OLED TVs, OLED monitors, and transparent OLED signage according to the theme and exhibited them for direct experience.

8

Analysis of 65-inch Premium TV Price Trends in the First Quarter of 2022

We analyzed the prices of 65-inch TVs of Samsung Electronics’ QLED TVs, OLED TVs from LG Electronics and Sony, and LG Electronics’ QNED TVs until March 2022.
The models we investigated at Samsung Electronics were 4K high-end model QN90A, 4K entry-level models QN85A and QN80A, and 8K models QN800A and QN900A. The models at LG Electronics were OLED TVs A1, C1, and G1 models and QNED TVs QN90UP and QN99UP. The models at Sony Electronics were OLED TV XR65A80J and XR65A90J.

9

[MWC 2019] The new form factor, foldable phone wars heat up

Smartphone makers are promoting the new form factor, foldable phones at MWC 2019 started on February 27 and it runs until 29 in Barcelona Spain.
The show is buzzing with products from big-name tech companies, including Samsung Electronics and Huawei,TCL, LG Electronics being unveiled. That includes a variety of phones with foldable screens.

10

55 inch and 65 inch OLED TV prices proximity to premium LCD TV

Recently, Sony’s 65 inch OLED TV, XBR65A1E, is price at US$ 300 more than Samsung’s QN65Q7 on the Best Buy basis. Prices of LED TV and LCD TV are becoming increasingly competitiveness in the premium TV market.
As of January 16, Best Buy compares the price of OLED TVs between LG’s C8 series, Sony’s A1E series and Samsung’s Q7F series.

15

[CES 2018] This is the era of “Connected”

“Connected” is the theme of largest number of exhibitors participating in 2018 CES. In the future, home appliances and electronic goods such as TV, washing machine, refrigerator, and automobiles will be connected to people and operated with artificial intelligence (AI).

16

[CES 2018] OLED TV exhibition from major set manufacturers

The Chinese companies’ volume offensive raised concerns that the OLED industry, following liquid crystal displays, could face oversupply problems. Analysts say that while South Korean display manufacturers’ performance in the first quarter has deteriorated due to a sharp drop in prices of LCD panels, even OLEDs, which are seen as new growth engines, could be on the verge of oversupply in the near future.

18

LG V30 + launched in Japan and India

According to ITmeadia of Japan, NTT docomo said that LG Electronics’ smartphone ‘V30 + L-01K’ and ‘JOJO L-02K’ started to be sold in advance as from 12:00 on December 20th at DoCoMo store and web site. The full-fledged release of V30 + L-01K will be at the end of January 2018, and that of JOJO L-02K is scheduled in March 2018.

19

Flexible OLED Leading the OLED Panel Market from 2019

The Chinese companies’ volume offensive raised concerns that the OLED industry, following liquid crystal displays, could face oversupply problems. Analysts say that while South Korean display manufacturers’ performance in the first quarter has deteriorated due to a sharp drop in prices of LCD panels, even OLEDs, which are seen as new growth engines, could be on the verge of oversupply in the near future.

20

OLED TVs which are driving forces of both LG Electronics and Sony′ performance

The director, So, Hyun-cheol, mentioned during the ′Closing seminar of OLED/Display′ held at COEX in Seoul on December, 7th about that OLED TV has made 9.9% of operating profits for LG Electronics in Q3, 2017. He forecasted there, Sony and LG Electronics who are producing OLED TV now will lead the premium TV market in the future also, in particular, while explaining about that the demands have highly increased as OLED TV entered into under $3,000.

21

The number of OLED TV products in 2017 has doubled compared to last year

OLED TV models launched in 2017 have been highly increased rather than both 2015 and 2016. 16 types of OLED TVs were launched in 2016, while 29 kinds of OLED TVs were launched which covers that the number of products has nearly doubled from last year. By company, LG Electronics released total 10 types of products which are the greater number of products launched than competitors, and followed by Loewe with 5 types of products.

24

OLED TV with different characteristics and advantages by set makers

LG Electronics announced on last 11th that LG OLED TV is speeding up the popularization with the monthly sales volume of 10,000 units and above for the first time in Korea. In addition, Sony, which joins the OLED TV camp in 2017, is enjoying great popularity and continues to expand its market share in the premium TV market. As such, OLED TV is leading the premium TV market by improving cost competitiveness through cost reduction as well as excellent image quality.

25

LG Electronics, Big step on popularization of OLED TV

LG Electronics OLED TV is speeding up its popularization with exceeding monthly sales of 10,000 units for the first time in Korea.
‘LG OLED TV’ was sold every four minutes last month. Compared to the beginning of this year, it’s double. LG Electronics expects sales increase of OLED TVs in the future and to rapidly increase market power.

27

LG Electronics, “Sales of the Premium TV in 2017 would hold 60%”

LG Electronics spoke that “The portion of premium TVs in total TV sales will be increased from about 40% in 2016 to around 50% in first half of 2017 and up to 60% in the end of this year.” at the conference call in Q2 2017, which was held on 27th.

30

LG Electronics, OLED TV volume of sales 2 times in the 3rd quarter

LG Electronics revealed that OLED TV volume of sales was enlarged two times than last year through the conference on the third quarter performance having been progressed on the 27th, and currently OLED TV occupied over 10% among total TV sales.

37

Samsung, Even if OLED TV is Released, Different from LG

Within the TV market, there is an opinion that even Samsung Electronics which believes it is not yet the time for OLED panel cannot continue to insist on LCD. Experts estimate that even if it is the same OLED TV, Samsung Elec. will differentiate the actualization method from competitors’ including LG Electronics. One of the possibilities suggested is Samsung’s selection of ink-jet printed OLED TV panel.

41

[CES 2016] OLED TV Passes UHD Alliance Standards

As a press event of CES 2016 (January 6-9), UHD Alliance, which was created by TV manufacturing companies, contents companies such as film studios, and picture and sound quality related companies to energize the declining TV market, gave a presentation on future UHD TV market and UHD Alliance activities.

43

[Analyst Column] LCD Industry Administration to Worsen after 3 Years

BOE is intending to carry out a large amount of investment in order to operate Gen10.5 LCD line from 2018. Meanwhile, key set makers including Apple, Samsung Electronics, LG Electronics, and Panasonic are devising strategy to move from LCD to OLED for smartphone and premium TV displays. As such, it is becoming more likely for the LCD industry to be in slump from 2018.

44

LG Electronics Bets on OLED TV

In IMID exhibition (October 14-16), LG Electronics installed an OLED comparison experience zone to allow the visitors to see OLED TV and LCD TV at once.

46

LG UHD OLED TV Price Falls Once More

The price of OLED TV by LG Electronics is falling fast. The 55inch flat UHD OLED TV (55EF9500), released last month, fell to $3,999 in 3 weeks, a 27% decrease from the initial $5,499.

47

OLED TV, Pay Attention to China and UHD

IFA 2015 that opened on September 4, closed its curtains on 9. This year’s IFA was similar to IFA 2014 in terms of diverse OLED TV exhibition, but when analyzed in detail there were several differences.