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AMOLED Manufacturing Equipment Market for Apple, USD 13,000mn for 5 Years…Half of Total 6G Flexible Equipment

Source = UBI Research

Source = UBI Research [2016 OLED Manufacturing Equipment Annual Report]

Hyunjoo Kang / jjoo@olednet.com

AMOLED manufacturing equipment market for Apple’s use for 5 years, 2016-2020, is expected to reach USD 13,000 million.

According to 2016 OLED Manufacturing Equipment Annual Report, published on 7 July by UBI Research, the global Gen6 flexible AMOLED manufacturing equipment market is expected to record USD 28,411 million in 2016-2020. 47% of this is for Apple’s use with USD 13,000 million. The figure is if Apple applies flexible panel to some new models of iPhone to be released in 2017, and all new models to be released in 2018.

Apple occupies approximately 15% of the total smartphone sales with over 200 million units per year. As such, it is expected to have great impact on future exible panel market expansion.

In 2021, global flexible AMOLED panel shipment is estimated to exceed 1,000 million units. UBI Research forecasts Apple iPhone’s flexible panel will occupy 20% of the total flexible AMOLED shipment in 2017, and exceed 50% in 2021. UBI Research explains that in order to meet Apple’s flexible AMOLED panel demand, the required panel production capa. is analyzed to be 30K per month in 2017, and total 300K per month in 2021.

Furthermore, panel companies’ mass production line is expanding accordingly, and Samsung Display in particular is expected to invest 30K per year directed to Apple.

UBI Research’s latest report forecasts that the total OLED manufacturing equipment market to record approximately USD 43,927 million in 2016-2020.

Applied Materials Q2 Display Equipment Sales Increased by 6 Times, Bolstered by OLED

출처 = Applied Materials

출처 = Applied Materials

Hyunjoo Kang / jjoo@olednet.com

Applied Materials is expected to show Q2 display manufacturing equipment sales increased by almost 6 times bolstered by OLED market growth.

Digitimes recently quoted Applied Materials’ greater China account general manager Kuo Yi-tze and reported that the company’s Q2 2016 order value for the display manufacturing equipment is estimated at USD 700 million. This is a 5.8 times increase compared to USD 120 million in Q2 2015.

Particularly, the demand by Korean panel companies, including Samsung Display and LG Display, is rapidly increasing. Furthermore, Chinese panel companies are also actively taking action to catch up to Korean panel companies’ technology and production ability.

Applied Materials estimates that the global shipment of mobile device OLED panel for smartphone, smartwatch, etc. will increase from 2016’s 353 million to 2020’s 799 million units. Furthermore, automotive OLED panel shipment is expected to increase from 2016’s 134 million to 2020’s 176 million units.

Applied Materials has seen orders for OLED equipment increasing, especially from South Korea-based panel makers, and its second-quarter 2016 order value for the display equipment segment is estimated at US$700 million, 5.8 times the US$120 million recorded for second-quarter 2015, according to Applied Materials’ greater China account general manager Kuo Yi-tze for AKT Display Business Unit.

South Korea-based panel makers take significantly lead in OLED technology and production and China-based fellow makers are making efforts to catch up, Kuo said.

Demand for OLED panels mainly comes from growing application to smartphones and smart watches, with global shipments of OLED panels used in mobile devices to increase from 353 million units in 2016 to 799 million units in 2020, Kuo indicated.

In addition, global shipments of OLED panels used in automotive displays will increase from 134 million units in 2016 to 176 million units in 2020, with a CAGR of 9% in unit shipments and 12% in area shipments during 2016-2020 Kuo noted.

Hon Hai Precision, Actively Participating in AMOLED Panel Business?

On September 9, Tera Semicon Corporation announced the agreement with Taiwan’s Hon Hai Precision to supply AMOLED manufacturing equipment worth approximately US$ 79,000 million*. Tera Semicon mainly supplies OLED crystallization equipment for poly-Si and curing equipment

 

Hon Hai Precision is a world leading manufacturing company that began as an electronics component manufacturing company in the 1970s and became a contract manufacturer in the 2000s. Hon Hai Precision is better known to consumers as its subsidiary company as well as its trade name, Foxconn.

 

Hon Hai Precision has been consistently preparing for OLED panel production. Hon Hai Precision’s subsidiary company Innolux took over Chimei, which has technology to mass produce OLED, and in 2013 announced plans to establish OLED R&D center in LCD factory operated jointly with Sharp. Additionally, in September 2014, Hon Hai Precision mentioned that they will actively begin flexible AMOLED panel development aiming to mass produce in 2016.

 

This order for Tera Semicon Corporation is analyzed to be in consideration of Apple’s application of flexible AMOLED panel for iPhone series. Apple is Hon Hai Precision’s best client; of the total manufacturing products iPhone occupies 18% and iPad 17%.

 

At present, Samsung Display and LG Display are the only companies capable of flexible AMOLED panel mass production, with AUO and Japan Display perhaps joining the ranks in the next 2-3 years. With this Hon Hai Precision AMOLED manufacturing equipment order, heated competition for flexible AMOLED panel supply is expected.

 

 

*1 USD = 1,100 KRW

Korean Government, Will It Give Up Its Top Spot in Display Industry?

Recent Samsung Electronics and LG Electronics’ TV and smartphone performance results are causing experts to be concerned over degrowth.

 

The axis that is centering Korean industry is dependent on these 2 companies and Hyundai Motor Company. In the 20th century when technology skills were lacking, Korean government and these 3 companies closely cooperated and coordinated product development and market cultivation. The low value of KRW invigorated the 3 companies’ export business. Strong government support allowed development of products that could compete against Japanese products occupying the international market. The potential that allowed the companies to overtake Japanese firms that were dominating electronics industry and increase the international market share was based on Korean government’s diverse interest and enthusiastic backing.

 

Japan’s display industry collapsed due to several reasons. Their pride that that latecomers including Korea will not be able to catch up to their technology, the discontinuation of investment by overlooking the need of the 21st century of information for display market, and the disregard of latecomers’ price competitiveness can be attributed to the collapse.

 

Korean display companies gave up on Gen10 investment in LCD business and began localization in China though establishing Gen8 LCD factory in China. However, Chinse display companies, with the backing of their government in large scale, continue to invest despite the deficit.

 

If BOE’s Gen10.5 LCD factory is complete, China will lead the global industry in terms of yield, and overtake Korea through China’s domestic market and price competitiveness. Now there are only 2 years left. It is only a question of time before Korea’s LCD industry falls apart.

 

The only thing that is left for Korean display industry is OLED. As Korean display industry plays an important role in Korean economy, the decline of display industry will have direct impact on employment, export, and domestic market.

 

However, Korean government is currently ignoring display industry. LCD and OLED have been excluded from WTO’s tariff elimination. China, which is rapidly becoming a new contender in display industry, has agreed with the U.S. to exclude LCD and OLED advocating protection of Chinese market and industry, and other countries followed. China is adding 5% tax for 32inch products or larger; Samsung Display and LG Display are operating LCD factories in China in order to be exempt. The labor force is moving away from Korea to China. Korea’s Ministry of Trade, Industry and Energy is overlooking the importance of Korea’s display industry.

 

To make matters worse, Korean government has no tax regarding manufacturing equipment. When display companies import expensive manufacturing equipment, no tax is added. Recently, due to a low exchange rate of the yen, Japanese companies’ price competitiveness is 1.5 times higher than several years ago. At a time when Korean manufacturing equipment companies are losing heavily in the competition against Japanese, Korean market is actually giving up the market to Japanese companies.

 

For example, if Samsung Display and LG Display have saved 10,000,000 USD on the purchase of manufacturing equipment, the result is Korean companies’ loss of 100,000,000 USD. Although 10,000,000 USD is a large amount of money to Samsung Display and LG Display, the consequential loss of 100,000,000 USD for Korean manufacturing equipment market is even more immense.

 

The Korean display ecosystem that has been carefully established is being destroyed by its own government.

 

Although Korean government is paying lip service to build strong small and medium-sized businesses, in actuality, it is giving small amount of money to large companies and continuing to ignore smaller Korean manufacturing equipment companies. For the future of the smaller Korean manufacturing equipment companies struggling against the weak yen, a system of where they can at the very least survive in domestic market is needed.

 

Job creation for the young engineers requires more consideration for small and medium-sized businesses rather than large companies that can thrive without any help.